Last week my husband and I were watching house hunters in the evening, as we often do, and the husband and wife were describing each other’s personalities. My husband said to me “ Do you think they coach these people to be opposites?” I told him maybe but there is a good chance they are just different DISC styles.
Not everyone communicates, processes information, or makes decisions the same way. In sales, it is critical for you to understand not only your own communication style but also how to identify your prospects style and adjust accordingly.
Let’s look at an example. Gerry Weinberg is what we consider a high D style in the DISC communication model. This means he is very direct and brief in communication, very ...